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    P.J.Naughton
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Why Subscribe to Online Business Directories

Online DirectoriesGenerate more local business with BtoB directories and industrial websites. Are you a manufacturer that produces unique parts for other businesses and are looking to get more online quotes than what your website generates? Then subscribing to some of the following BtoB online directories and manufacturing websites may be the solution. Most of the following online manufacturing related directories include both a free and paid listing. Paid listings get you listed quicker, provide inbound SEO link juice and results in a better rank. Online directories level the playing field for companies who do no rank high for certain organic searches. Also included are manufacturing related websites that connect buyers and sellers. 


1. ThomasNet ThomasNet is the world's largest sourcing destination for industrial buyers & engineers. A free listing is available but the ThomasNet editors decide your category listing. A paid listing will move you to the front of the product categories that you select. The amount you pay for a listing in a selected category is decided by what other companies are paying. Category positioning is similar to Google Adwords. Inbound links are included with a paid listing resulting in quality SEO link juice.

2. MacRaes Blue Book is very similar to ThomasNet. Based in Canada, this searchable online directory serves 85% US and 15% Canadian industrial BtoB companies. Potential buyers can link to your website directly, call you or request a quote.

3. Zycon  is an online source for technical buyers, purchasing agents, and engineers to locate manufacturing companies. Free listings can take months and will expire after a year. Yearly, Platinum, Gold & Silver listings decide your category rank. Platinum listings will cost the most but rank you higher resulting in more website traffic and online quotes. The Logo program is a less expensive option which gives you 20 product listings and an inbound link to your website.

4. Manta If your company is not already listed with this directory, you can get listed for free. A premium listing will cost $125/year resulting in more traffic since your listing is moved to the top of the product categories and is viewed without the Google ads.

5. IQS is a directory of industrial supply, manufacturers, purchasing, services and components. It includes a Metal Process section for browsers who need quotes ranging from CNC milling, die casting, EDMing to water jet machining. For a fee, your machine shop can get listed in this directory.

6. Kelly Search is a business to business supplier search engine that brings buyers and sellers together. Free and paid advertisements are available.

7. GlobalSpec.com GlobalSpec is a search engine and information resource for the engineering, industrial and technical communities. The site helps engineers find industrial parts. As a job shop you can submit a free listing at http://www.globalspec.com/submit-site.

8. MFG.com is not a directory, nor a search engine but a website that connects buyers with suppliers of manufacturing services. MFG.com supports over 300 manufacturing categories including machining, fabrication, molding, casting, extrusions, forging, metal stamping and contract manufacturing of electronic components. If an item needs to be manufactured, it can be sourced through MFG.com. If you're a manufacturing shop that does outside work it may be worth subscribing to MFG.com.

9. JobShop.com is a paid online directory. The site website connects buyers of custom contract manufactured parts with job shops who produces these parts.

10.  Super Pages is the online version of the old Yellow Pages phone book. There is a free listing but a paid listing sends you to the front of the line resulting in more traffic. For example, Super Pages can tell you how many monthly searches were made (on SuperPages.com) for machine shops in a particular city or county. For $99/month and 1 year subscription, your company listing can show up in selected categories. Select up to 5 cities or 1 county.

Read 1402 times Last modified on Saturday, 02 January 2016 19:11

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Because of limited resources, it is difficult for these size companies to manage their marketing activities which have expanded with the popularity of websites, e-newsletters, social networks and search engine...

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